Event Description
Live Webinar - Zoom
An HCBA
Signature Program: Provided at no charge for
HCBA members.
Live Webinar
Program:
Join us for an
update on ethics and law firm marketing from the perspectives of an
attorney and law firm marketer. The presentation will cover changes to the Legal
Rules of Professional Responsibility from 2023 including (but not
limited to) Rules 7.1-7.3 which include information about a lawyer's services
such as communications, advertising costs, client solicitation, prediction of results, and
other topics. The program will also cover the ethics of asking for
testimonials and how to manage bad reviews. Finally, you'll learn
how to manage your digital presence through search engine optimization
and how to effectively use your website and other social media while
adhering to the Rules of Professional Responsibility. Do not miss these important updates and random reflections
on the practice of law and marketing for the small and medium-sized
firm!
Presenter:
Dan Anzanello | Digital
Strategist and VP of Marketing for OneThing Strategic Marketing Group,
specalizing in marketing for attorneys and law firms.
Charles Goldstein | Employment Law Attorney, Advocate at Work. Charles began
practicing employment law in 1990 and has maintained his own attorney websites
which he initiated in 1995 as a solo practitioner. He stays abreast of the
Rules of Professional Responsibility and related caselaw and enjoys discussing them.
CLE
Credits:
1.0 Standard CLE Credit | Event Code: TBD
Cost:
HCBA Members: Free
Non-Members: $45
Law Students/New
Admittees: Free
Registration Deadline: June 4, 2024. To register after that time, email
the program manager.
Remote
Participation: Remote instructions will be emailed
to you the day prior to the event. A calendar file with a Zoom link is available
for download in the automatic receipt.
Program
Manager: Kara Haro | kharo@mnbars.org
Payments/Cancellations: Please
register online or over the phone by credit card whenever possible. If you must
pay by check, please use this registration
form. Need to cancel? Please see our cancellation policy
.
Accommodations: We are
committed to creating an inclusive environment in which all members can
participate fully. If you need reasonable accommodations to participate in this
event, please notify the program manager with at least 72 hours notice prior to
the meeting to allow sufficient time to make arrangements for accommodations.
Thank you.