Google puts your business on its map – love it or hate it, your firm is on Google Maps and it is often the first online interaction clients have with your firm. How do you get control of this thing!? Jess Birken leads attendees through how to claim your Google Maps Business listing. And, once you've claimed it – how do you keep it up, avoid ethical pitfalls and maybe even leverage it to make it work for you!?
3 Takeaways:
1) If you haven’t claimed your Google Business listing do you even really exist on the internet? Every firm must claim their listing.
2) How to take the pain out of asking for reviews and how to ask for reviews ethically
3) How to respond (ethically) to negative reviews
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