Top Law Firm Trends & Strategies For 2022 (& The Pitfalls to Watch Out For)

Event Description

An HCBA Signature Program: Provided at no charge for HCBA members.

On the heels of a couple years that saw unprecedented changes in both consumer behavior and law firm practices, there are some marketing trends you should be utilizing to help propel your firm in what everyone is now calling “the new normal." This presentation will provide key marketing trends based on data-backed research that law firm owners need to understand to allow their firm to thrive in 2022 and beyond.

Attorneys will take-away the following tips to navigate their online presence ethically:
•         The ways that consumers are finding your firm in 2022
•         Data that shows the benefit investing time and effort into marketing your firm
•         To maximize value from the new systems you implemented the last two years
•         How to leverage the biggest referral partner you may be forgetting about
•         Ethical Issues Surrounding Online Marketing
•         Ethical Issues Surrounding texting, online-chat, and client portals

Presenter | TBD, Get Noticed Get Found (GNGF), Legal Marketing Services

CLE Credits:

1.00 Ethics CLE Credits Applied for


HCBA Member: Free
Law Student/New Admittee: FREE
Non-Members: $45

Deadline to register: Tuesday, July 19, 2022

Remote Participation: Attendance is by Zoom only. Remote instructions will be emailed to you the day prior to the event.

Payments: Please register online or over the phone by credit card whenever possible. If you must pay by check, please use this registration form. If you need assistance, please contact the program manager. 

Cancellations: Need to cancel? Please see our cancellation policy .

Accommodations: The HCBA is committed to creating an inclusive environment in which all members can participate fully. If you need reasonable accommodations to participate in this event, please notify the program manager. Please provide notification at least 72 hours prior to the meeting to allow sufficient time to make arrangements for accommodations. Thank you.

Program Manager:
Kara Haro

Register for this Event


Wednesday, July 20, 2022

12:00 PM to 1:00 PM

Zoom / Live Webinar