How to avoid “going viral” with the FDA

Event Description

Lunch and registration will start at 11:45 a.m.  The CLE program will begin at 12:00 noon. 

Program:

Social media, search engine optimization (SEO), and paid search campaigns can be attractive marketing tools for pharmaceutical and medical device companies. They typically don’t require a large investment of time/resources or money, you can instantly communicate with millions of potential patients/customers, and these channels offer flexibility in selecting a targeted audience. Although these beneficial tools may help your brand “go viral” with potential customers, they also carry risk if used improperly. 

This CLE event focuses on the following topics:

  • Overview of FDA social media-related guidance documents;
  • Social media and web-related enforcement examples and trends; and
  • Valuable insights and best practices on how to avoid common pitfalls when using social media.

Presenters:

Mark Gardner, M.B.A., J.D. | President & Founder of Gardner Law PLLC

Heather Potter, J.D. | Associate Attorney of Gardner Law PLLC

Amanda Johnston, J.D., R.A.C., Senior Attorney | Gardner Law PLLC

CLE Credits:

1.0 Standard CLE Credits | Event code: TBD   

Remote Participation: 

Remote attendance is available.  Please indicate that you will attend remotely when registering.  Instructions will be sent via e-mail a day prior to the program.

Deadline to Register: October 27, 2019

Cost:

Food Drug & Device Law Section Member:  $15.00
MSBA Member not in the Section:  $20.00
Non-MSBA Members:  $30.00
Law Students: Free
New Admittees (attorneys admitted to the Minnesota Bar after 1/1/19):  Free

Join the Food Drug & Device Law Section: MSBA members who are not members of the Food Drug & Device Law Section can join and attend this CLE for FREE.  Click here to add the section to your membership and then contact Geen Mui to register for this meeting at no charge.

Want more information about the Food, Drug & Device Law Section
To register with a check, please mail in this registration form.
Need to cancel? Please see our cancellation policy.
Questions? Contact Geen Mui | 612-278-6346 

The MSBA is committed to creating an inclusive environment in which all members can participate fully. If you need reasonable accommodations to participate in this event, please notify Geen Mui via phone or email: gmui@mnbars.org.  Please provide notification at least 72 hours prior to the meeting to allow sufficient time to make arrangements for accommodations. Thank you.

Register for this Event

Register

DATE
Tuesday, October 29, 2019
TIME

12:00 PM to 1:00 PM

VENUE
Gooseberry Falls Room / Minnesota State Bar Association Minneapolis, MN United States