Corporate Healthcare Symposium

Event Description

Overview:

8:00-8:30         BREAKFAST

8:30-9:00   DATA PRIVACY AND THE IMPLICATIONS FOR HEALTHCARE TECHNOLOGY CONTRACTS (Mayo Clinic)

9:00-10:00       MANAGING THE LEGAL RISKS OF SOCIAL MEDIA WITHOUT LETTING THE LEGAL
                         RISKS MANAGE YOU
(Mayo Clinic))

10:00-10:30     COVER YOUR ASSESTS WITH PAPER (St. Jude Medical
10:30-11:30     MEDICARE AND MEDICAID FRAUD (Robins, Kaplan, Miller & Ciresi)

11:30-12:30     LUNCH (provided)

12:30-1:30       MEDICAL DEVICE MARKETING – KEY CHALLENGES AND PRACTICAL SOLUTIONS (Boston Scientific)

1:30-2:30         PATENT LAW CHANGES (Medtronic)

2:30-3:30         ANTITRUST IN HEALTHCARE (Robins, Kaplan, Miller & Ciresi)

3:30-4:30         PRACTICAL ADVICE FOR SUPPORTING CLINICAL ACTIVITIES (Covidien)

4:30-5:30         NETWORKING (drinks and appetizers provided)

  

Sessions and Presenters:

PRIVACY AND THE IMPLICATIONS FOR HEALTHCARE TECHNOLOGY CONTRACTS
Recent changes to HIPAA have further heightened controls surrounding data privacy and security in the healthcare world.  This session will address changes and implications to business relationships and contracting that involves protected health information.

Mayo Clinic: Bruce E. Goff and Tami R. Boehne

Bruce Goff holds a JD and an MBA.  He has a background in project management, IT procurement, and has been in legal counsel or leadership roles related to security, privacy, and IT procurement at Thomson Reuters, Ingenix (Optum Insight), and Mayo Clinic.

Tami R. Boehne, JD is a Senior Contract Portfolio Manager for IT Contracting. Ms. Boehne graduated from St. Olaf College, Northfield Minnesota and Hamline University School of Law, St. Paul, Minnesota.  In addition to her role at Mayo, she has worked as associate general counsel of a national medical association and has a background in technology contracting, privacy, and intellectual property.

MANAGING THE LEGAL RISKS OF SOCIAL MEDIA WITHOUT LETTING THE LEGAL RISKS MANAGE YOU
Mayo Clinic is one of the world’s most well-known and respected healthcare brands, and operates in one of the world’s most regulated industries, where missteps can not only lead to brand disaster, but government fines and patient lawsuits. Yet Mayo Clinic is at the forefront of the social media revolution, active on Facebook, Twitter and Youtube, urging the healthcare industry to invest in social media, and encouraging its employees to tweet, facebook and pin. Hear from Mayo’s in-house counsel how Mayo’s in-house social media team and in-house legal team collaborate to manage legal risks, and how to effectively draft social media policies that manage legal risk while still allowing clients to effectively leverage this important medium.

We need an app for that, pronto!

Smartphones have changed the way we communicate and do business.  Moreover, with nearly 1 million smartphone apps available to consumers, virtually every company is feeling the pressure to be front and center in the mobile space.  So it’s only a matter of time before your client comes to you and asks you to help sort through the legal issues of bringing an app to market.  A panel of experts from Mayo Clinic will help you issue spot many of the key issue you’ll need to think through when your client tells you that they want to move into the mobile space.

Mayo Clinic: Daniel S. Goldman, Bruce E. Goff, and Tami R. Boehne

Dan Goldman is the past Chair of Mayo Clinic's business law practice group, which oversees the corporate law, contracting and intellectual property functions of the Mayo Clinic legal department. Dan's practice includes advising in the areas of business transactions, virtual medicine and e-health, privacy, copyright and trademark, and print and web publishing. Dan is also the legal advisor for Mayo Clinic's industry-leading social media efforts, and is a member of Mayo Clinic's brand management executive committee. Prior to joining Mayo Clinic in 2001, Dan practiced with the Jenner & Block and Pattishall, McAuliffe law firms in Chicago.

COVER YOUR ASSETS WITH PAPER
Contract-based relationships of companies serving the healthcare industry can run the gamut from design and development agreements and supply agreements, to clinical trial agreements and consulting agreements; each with its own particular opportunity for exposure.  We will explore these areas of potential exposure and risk.   

St. Jude Medical, Inc.: Irene Eckert, J.D., M.B.A., intellectual property attorney and Jamie L. Sandler, J.D., M.B.A., commercial attorney

Jamie L. Sandler, J.D., M.B.A. is a commercial attorney with St. Jude Medical, primarily responsible for supporting the legal and contract needs of Supply Chain, R&D and Global IT.  Most of her career has been focused on software technology.  Prior to joining St. Jude Medical, Jamie worked in the legal department of Kroll Ontrack, a global legal technology company headquartered in Eden Prairie, Minnesota.  Jamie earned her J.D. from Hamline University School of Law and M.B.A. from the University of St. Thomas.

MEDICARE AND MEDICAID FRAUD
This session will discuss the Government’s use of the False Claims Act (FCA) as part of its efforts to reduce and prevent Medicare and Medicaid fraud. The Justice Department (as part of its Health Care Fraud Prevention and Enforcement Action Team initiative with the Department of Health and Human Services) has used the FCA to obtain more than $10.7 billion since January 2009 in cases alleging fraud against federal health care programs. 

Robins, Kaplan, Miller & Ciresi: Christopher Madel, Partner

Christopher Madel is a partner at Robins, Kaplan, Miller & Ciresi L.L.P. and is Chair of the firm’s Government and Internal Investigations Group. Chris represents corporations and individuals in complex civil litigation, including “bet the company” class actions, multidistrict lawsuits, arbitrations, and handles matters involving myriad aspects of alleged white-collar crime

MEDICAL DEVICE MARKETING – KEY CHALLENGES AND PRACTICAL SOLUTIONS
This session will discuss key issues facing manufacturers and distributors when marketing medical devices with an emphasis on the risks of off-label promotion.  Led by an experienced in-house business unit lawyer, this session will provide practical insights into these issues along with real-world steps companies can take to manage these risks.

Boston Scientific Corporation: Chris Hughes, Senior Corporate Counsel

Chris Hughes is Senior Corporate Counsel for Boston Scientific’s Interventional Cardiology business which has over $2B in annual sales.  For over 10 years, Chris has been advising businesses within the Company on a wide range of issues including advertising and promotion, fraud and abuse, sales contracting, pricing, field actions and vendor contracting.  Prior to joining Boston Scientific, Chris was an associate in the Corporate Finance group at Faegre & Benson’s Minneapolis office. 

PATENT LAW CHANGES
The presentation will discuss the America Invents Act (AIA) and recent patent law-related case law from the Federal Circuit and United States Supreme Court.  The major statutory provisions of the AIA will be presented and compared to the prior patent statutes.   Recent caselaw regarding “Public Use”, Patentable subject matter, exhaustion and inventions in employee agreements will be reviewed.

Medtronic: Greg McAllister, Principal Patent Counsel; Courtney Nelson Wills, Principal Legal Counsel; and Scott Bardell, Principal Patent Counsel

Greg McAllister is a Principal Patent Counsel for Medtronic, Inc.  He represents its AF Solutions business in intellectual property matters, including patent procurement, dispute resolution, and due diligence investigations.  He holds engineering degrees from the Massachusetts Institute of Technology  and the University of California-Berkeley and received his J.D. from the University of Minnesota Law School.  He is admitted to the Minnesota and Arizona bars, and registered to practice before the U.S. Patent and Trademark Office.  

Courtney Nelson Wills is Principal Legal Counsel for Medtronic’s Cardiac Rhythm Disease Management Division.  She advises her clients on all aspects of medical device law and IP issues.  She holds a Chemical Engineering degree from the University of Minnesota and received her J.D. from the University of Minnesota Law School.  Prior to her role at Medtronic, she worked as a patent litigator at Fish & Richardson, P.C. and clerked for the Honorable James B. Loken, Chief Judge of the Eighth Circuit. 

Scott Bardell is Principal Patent Counsel for Medtronic’s Cardiac Rhythm Disease Management (CRDM) Division.   He supports Medtronic’s CRDM business in IP transactions, due diligence matters, and patent procurement.  He holds a Chemistry degree from Illinois State University and a JD from The John Marshall Law School.  He is admitted to the Minnesota and Michigan bars, and is registered to practice before the U.S. Patent and Trademark Office.  Prior to his role at Medtronic, he worked as a patent attorney at 3M and The Dow Chemical Company. 

ANTITRUST IN HEALTHCARE
This session will discuss recent developments in antitrust as it relates to providers and payors such as price-reducing bundled discounts, exclusive dealing, most-favored nations clauses, and anti-tiering or anti-steering provisions.

Robins, Kaplan, Miller & Ciresi: Jennifer Robbins, Associate

Jennifer Robbins is an associate in Robins, Kaplan, Miller & Ciresi L.L.P.’s Business Litigation Group. Jenny represents clients in a variety of matters, including government and internal investigations, white-collar criminal defense, class-action defense, multidistrict litigation, and contractual disputes.  

PRACTICAL ADVICE FOR SUPPORTING CLINICAL ACTIVITIES
This session will provide useful advice for supporting clinical activities including managing cross-border/multi-location clinical teams, documenting the clinical studies outside of the United States, understanding US Clinical cost structures, Medicare Secondary Payor Rule and subject injury and easy, good to know tips. 

Covidien: Alex Peters, Associate General Counsel

As Associate General Counsel – Vascular Therapies for Covidien LP, Alex is responsible for commercial legal support of Covidien’s domestic Peripheral Vascular business.  Alex is also responsible for legal support of all Covidien LP’s domestic and international clinical trials in the arterial, venous, neurovascular and hypertension areas. Alex and her team provide solutions-based, risk-adjusted, practical legal advice in a dynamic internal and external business environment.  Prior to joining Covidien, Alex worked for Minnesota-based Medtronic, Inc., as Principal Legal Counsel – Mergers & Acquisitions (5 years) and most recently as Director of Medtronic’s Global Anti-corruption Program. Alex is a native of Minnesota, where she lives in Southwest Minneapolis with her four children. 

 

CLE Credits:
7.0 Standard CLE credits applied for | Event Code: TBD   

Remote Participation:
Remote participation is not available for this event.


Cost:

Section Member: $65
MSBA Member: $70
Non MSBA Member: $80
Law Student: $65


Deadline to Register:  September 9, 2013
Pre-registration is now closed.  You can register by phone by calling Nicole at 612-278-6336, or you can register at the door on the day of the event. 
 

Want more information about the MSBA Corporate Counsel Section?  Visit our website for news on upcoming CLEs, events and activities! 


Need to cancel?  Please see our cancellation policy .


Questions? Contact:

Nicole Battles | 612-278-6336 | nbattles@mnbar.org

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Pre-Registration is Closed

DATE
Thursday, September 12, 2013
TIME

8:00 AM to 5:30 PM

VENUE
Hilton Doubletree Rochester
150 S Broadway
Rochester, MN 55904