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Cutting Edge and Ethical Marketing Strategies for Solo and Small Firms

Available: In Stock      
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Price: $64.95      
   
     
Summary:

As a solo practitioner you are responsible for finding clients, delivering services and collecting your fees.  You also have the pressures of running your law office and all of the administrative tasks associated with your solo or small firm practice.  Time and time again, lawyers in small firms identify marketing as their biggest challenge, citing, “We didn’t learn about marketing in law school!”  In this hour-long marketing ethics CLE you will learn:

• The key Rules related to marketing and how to comply
• What sales really means for lawyers
• Contacts: the key to your success
• What makes you unique as a lawyer
• Why you need a niche
• How to leverage social media
• Using your website to develop business
• How to think like an entrepreneur

We hope you can join us and learn what you didn’t learn in law school: How to ethically market and grow your law practice. 

This CLE is approved for credit through April 25, 2019.

Product Description:

Presenter:
Terrie S. Wheeler, MBC
Before starting her company 20 years ago, Terrie spent time as a law firm marketing director in three Twin Cities firms.  Terrie works with her legal industry clients to provide marketing coaching and outsourced marketing services.  She currently serves as vice chair of the Minnesota Lawyers Board of Professional Responsibility.  Terrie publishes a monthly marketing column in Attorney at Law Magazine that is syndicated in over 20 cities across the country.  In addition, she writes a regular column for the ABA’s GP|Solo e-Report on marketing best practices for small firms and solo practitioners.  Terrie currently teaches marketing and client service at St. Thomas and Mitchell Hamline law schools.  She earned a master’s degree in business from the University of St. Thomas.


CLE Credits:

1.0 Ethics CLE Credit approved | Event Code: 238158

Cost:
MSBA Members:  $29.95
Non-MSBA Members:  $64.95